Testicular cancer isn't something that's often discussed by young men,Dead Again despite the average age of men affected by the disease being 33 years old.
But most young guys would laugh at the sight of a giant penis drawing. Us included.
Now a new campaign called "#GoBallsOut" aims to raise awareness of the disease through dick drawings on maps.
SEE ALSO: These glowing images of the Southern Lights are too beautiful for wordsTesticular Cancer New Zealand is asking people to go for a run, and while they're at it, draw a "giant cock 'n' balls" with their GPS-enabled exercise app. Then upload it to social media and challenge two other friends to do the same.
It's dicking about, but for a good cause.
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"We hope this campaign will get people talking and walking," Graeme Woodside, CEO of Testicular Cancer New Zealand, said in a statement.
"We want young men to 'Go Balls Out' to show the world they've got the message, and are willing to start the conversation. Guys love some competition, and when it comes to cock and balls, they can get very competitive!"
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The challenge isn't just limited to running on land either. Some people are taking to the water too, like this tracking of a kayak.
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One pilot, Vaughn Davis, took to the skies to draw his very own dick and balls.
While some people might be confronted by these drawings, if it gets a few more men to check themselves for testicular cancer, then it's positive.
"We want young men to understand how to confidently check themselves and know what to watch out for," Woodside said.
"Asking people to #GoBallsOut raises awareness of Testicular Cancer in a provocative and visual way. Ultimately however, we want people to 'check their balls' and keep themselves safe."
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