It's been less than a year since Instagram launched its clone of Snapchat Stories but Thriller ArchivesInstagram's version of the feature has already eclipsed Snapchat in both size and scale.
Now, with more than 200 million people using Stories every single day, Instagram is making its Stories bigger than ever. The company introduced two new types of Stories on Tuesday: location Stories and hashtag Stories, which together ensure that you'll never run out of Stories to watch if you don't want to.
SEE ALSO: WTF Are Instagram Pods?With location-based Stories, which are rolling out to the Instagram app now, users are able to search for any city, town, landmark or local business and see a Story tied that particular location.
Location Stories draws from content Instagram users post to their own Stories, with the app's location stickers determining which Story or Stories a photo or video may be added to.
Users will know when one of their stories has been shown in a Story by checking their Story views.
Likewise, hashtag stories, which will launch "over the coming weeks" will pull from anyone who posts a photo or video with a hashtag to their Story. Like the location Stories, they will also be personalized to each user based on their interests and habits.
Stories will have the same privacy settings as before, so public-facing Instagram accounts can show up in any location or hashtag Story. People with private accounts may still have snaps from Stories surfaced to their followers.
The new Stories are similar (surprise, surprise) to Snapchat's recent update that expanded its own Stories with a new search tool, which is available in some cities. Like the Snapchat update before it, Instagram's new Stories are entirely algorithmic, meaning there are no human editors curating which videos make it into a given Instagram Story.
Instead, Instagram's algorithms personalize Stories to your interests based on factors like who you're following and what types of accounts you typically interact with.
"We use a wide range of signals, we have a lot of understanding about what content you like or don't like. We take a lot of that sort of knowledge and apply that to Stories," says Instagram Director of Product Blake Barnes.
"One of the things that's really important for us is that we make sure that this scales to the whole world," Barnes says. "The only way we can do that the only way we can make sure you see awesome things for every town, for every landmark, for every bar, all around the world is by doing it algorithmically."
This is different from Snapchat's approach, which relies on human editors for "Our Stories," which are promoted more prominently within the app than the algorithmically-created Stories that appear in search.
For Instagram, which has put Stories front and center within its app since the feature's launch, the update signals that they aren't done doubling down on the already immensely popular feature. Now, the app stands to lure even more users to its Stories as the feature as users can now effectively find and watch new Stories for as long as they want.
Topics Facebook Instagram Snapchat Social Media
8 Riz Ahmed rap videos you need in your life right nowBill O'Reilly talked about the 'white establishment' and Twitter went into meltdownThe most ridiculous food trends of 2016After hacking Netflix, OurMine hits Marvel accountsNBA rookie dunks on LeBron James and Kyrie Irving in the same damn gameYouTubers share new videos after saying they were kicked off plane for 'speaking Arabic'Flights dumping excreta midair will be fined, says India's green courtThe final 'Overwatch' developer update of 2016 looks at what's aheadInside Amazon's Prime Now warehouse the week before ChristmasGoogle's free WiOne festive office worker turned her cubicle into a winter wonderlandBeer infusions are taking the humble pint to new levelsMan's penisWhat we want our boyfriends, The Chainsmokers, to buy us for Christmas10 marketing predictions for 2017Netflix's Twitter account hacked by OurMineA very bendy man is confusing Hong Kong commuters9 British and Irish Christmas traditions you need to adopt right nowMenstruationCheeky sunbathing seal is a literal traffic stopper and locals kind of love it All the weirdest beauty trends 2018 has given us so far Instagram is adding simpler, private likes on Stories 'Horizon Forbidden West' review: Gaming's best end "Severance" on Apple TV+ is an anti Jack Black in 'The Polka King' is my problematic crush Netflix's 'Texas Chainsaw Massacre' is an extra bloody mess: Movie Review Kangaroo invades field, decides it wants to play goalkeeper 15 of the best movies on Sundance Now for when you want something special Apple Music has launched its yearly wrap How to correct Siri's pronunciation The weird and wonderful Instagram life of Tiffany Trump Confused Pro Sarah Huckabee Sanders condemns harassment. She should tell Trump. 'Consumer Reports' auto picks include Ford Mustang Mach I stan Bonnie, the cow who pretended to be a deer You can tip creators on Tumblr now Queer people are finding love on TikTok Celebrity takes part in super awkward interview, magazine prints entire transcript Stars pay tribute to 'Ghostbusters' director Ivan Reitman 'The Book of Boba Fett' review: Disney's Star Wars fan service is suffocating
2.0419s , 10133.578125 kb
Copyright © 2025 Powered by 【Thriller Archives】,Unobstructed Information Network