Pantone unveiled its 2018 color of the year Thursday,Watch Wife Having Sex In Front Of Husband Online and the choice strongly hinted at a call for activism and action.
The company chose a deep shade of purple known as Pantone 18-3838, or "ultra violet," and although it didn't directly call out the current political climate, the color comes loaded with meaning.
SEE ALSO: 'The time is right'—a startup wants to get 100 progressive women elected to CongressPantone hailed the color choice for its spirituality and connection to the cosmos, along with its symbolism of counterculture and unconventionality. But the color goes even further with its ties to women's suffrage movements and LGBTQ rights. This isn't just any shade of purple.
Suffragettes were known for the purple on their sashes and the fight for LGBTQ equality has been using purple in campaigns over the years. An entire women's rights advocacy group, UltraViolet, borrows the associations of the color with women's and LGBTQ rights movements.
"The color has a lot of resonance now."
Karin Rowland, chief campaigns officer for UltraViolet, said in a phone call Thursday that Pantone's choice is more than timely.
"The color has a lot of resonance now," she said, referring to the fight for women's equality and issues about sexual assault and harassment.
Women's group UltraViolet used the shade back in April when they were protesting Bill O'Reilly. Credit: Drew Angerer/Getty Images Before Fox News fired longtime host Bill O'Reilly earlier this year, the group protested at company headquarters. The demonstrators' signs included the signature ultra violet hue -- highlighting the word "sexual predator."
Within the LGBTQ community, purple or lavender is significant. It's used in literature, pop culture, and throughout communication networks.
The since-closed Ultra Violet Book Cafe in Johannesburg, South Africa, served as a hub for the gay community there and was the first LGBT bookstore in South Africa. A newsletter for lesbian and gay liberationists was named "UltraViolet."The newsletter's website says "UltraViolet" was chosen because it's "the invisible fringe of the rainbow."
Original image has been replaced. Credit: Mashable "It exposes things you wouldn’t normally be able to see under normal light."
Women's suffrage movements in the early 1900s used the vibrant color in logos and banners. The National Woman's Party at the Belmont-Paul Women's Equality National Monument in Washington, D.C., has written about the significance and pervasiveness of purple in the movement.
Purple outfits were "worn by groups of women to make a visual impact and a political statement" and purple, along with white and gold, became associated with the suffragettes. One issue of the Suffragistfrom 1913 noted the significance of the color: "Purple is the color of loyalty, constancy to purpose, unswerving steadfastness to a cause."
With the #MeToo movement and the growing lists of women speaking out about sexual abuse and harassment from powerful men, it seems more than fitting that ultra violet is the color of 2018. Its scientific properties are also symbolic. As Rowland from UltraViolet explained, "It exposes things you wouldn’t normally be able to see under normal light."
Laurie Pressman from the Pantone Color Institute summed it up best, "It's truly a reflection of what’s needed in our world today."
Topics Activism Social Good
Bestway Hydro
Some genius is adding googly eyes to rusty street objects in Bulgaria
Zoom will offer end
U.S. government requests for Google, Facebook user data are way up
NYT Strands hints, answers for May 5
Enjoy two brilliantly colorful views of distant nebulae, from Hubble
Ariana Grande comforts Manchester high school choir singer during emotional performance
How to watch Apple's WWDC 2020 event
New MIT report reveals energy costs of AI tools like ChatGPT
'Dads' Review: Apple TV+ documentary doesn't offer anything original
Tennessee vs. UCLA 2025 livestream: How to watch March Madness for free
Meteorologists highlight Earth’s stark, dramatic warming trend
Facebook buys street level mapping startup Mapillary
Autonomous zones like CHAZ have a long history. We need more of them.
SpaceX's Starlink will provide free satellite internet to families in Texas school district
EU is investigating Apple Pay and App Store for breaking competition rules
Universal basic income experiments are popping up all over Europe
'Watchmen' explores America's super
Best headphone deal: Take 22% off the Sonos Ace at Amazon
Tesla fires engineer who alleged sexual harassment, wage discrimination
Redux: Landing without Incident by The Paris ReviewPoets on Couches: Natalie Shapero by Natalie ShaperoJericho Brown Reads His Pulitzer Prize–Winning Poems by The Paris ReviewHow Pop Music Broke the Gender Binary by Sasha GeffenNone of Us Are Normal by Julia BerickStaff Picks: Cositas, Cosmos, and ConcertsRedux: Suspension of Disparate Particles by The Paris ReviewWhat Rousseau Knew about Solitude by Gavin McCreaGraciliano Ramos and the Plague by Padma ViswanathanBetraying My Hometown by Yan LiankePoets on Couches: Natalie Shapero by Natalie ShaperoWhat’s Inside That Giant Cross? by Steven E. JonesWhere Does the Sky Start? by Nina MacLaughlinWhat’s Inside That Giant Cross? by Steven E. JonesPoets on Couches: Monica Youn by Monica YounPoets on Couches: Mary Szybist Reads Amy Woolard by Mary SzybistMake Me an Honorary Fucking Ghostbuster! by Samantha IrbyRedux: Suspension of Disparate Particles by The Paris ReviewReturn, Investment, Return by Leah Naomi GreenThe Art of Distance No. 8 by The Paris Review Alligators may not have changed much in 8 million years Gun violence takes center stage in 'Empire' single 'Need Freedom' Alibaba fires 4 employees for hacking system and hoarding mooncakes Baseball trumps a new crush in MLB and AwesomenessTV series 'Out of My League' Kanye West sees himself as the Will Ferrell in 'Elf' of fashion Motorola tricks Apple fans into thinking Moto Z is new iPhone Anger consumes iPhone 7 queues at Apple stores as phones sell out around the world Girl accidentally eats chips covered in dead ants because she thought they were pepper Kim Kardashian wishes her assistant a happy birthday with some expert trolling 100 tiny robots replaced humans in this queue for the iPhone 7 NASA spacecraft found a surprise within a surprise Uber wins approval of settlement with customers over tips These hilariously British greeting cards will have you in absolute stitches Add the FBI director to the list of people who say you should cover your webcam 'Fifty Shades Darker' trailer proves its force is more awake than 'Star Wars' Remember that data Donald Trump's visit to a church in Flint was super awkward Sweet little princess is terrified of Donald Trump WADA confirms hackers leaked medical records of another 25 Olympics athletes Apple is consoling angry iPhone 7 fans with gift cards
1.8943s , 10137.296875 kb
Copyright © 2025 Powered by 【Watch Wife Having Sex In Front Of Husband Online】,Unobstructed Information Network